Make every customer interaction matter by connecting all your business data across advertising, marketing, sales, commerce, and service. Oracle Advertising and Customer Experience (CX) offers a connected suite of applications that goes beyond traditional CRM to help you create, manage, serve, and nurture lasting customer relationships. Build a complete view of your customer and their every interaction—no matter how, when, where, or with whom they engage. Empower your entire business to deliver exceptional customer experiences—from acquisition to retention—and everything in between.

Advertising: Reach the right audience, in the right environment, and measure the impact of your campaigns for total success.

Marketing: Orchestrate smart, cross-channel marketing for B2B and B2C.

Sales: Unify your sales planning and execution processes.

Service: Deliver efficient, personalized service across your channels.

CX Platform: Build modern customer experiences on a powerful platform.